Four years ago, Purpose Investments made history by launching the Purpose Bitcoin ETF, the world’s first Bitcoin ETF backed by physically settled Bitcoin.
Earlier this year, the Toronto-based fintech launched the Purpose Solana ETF, the first world’s first ETF to offer regulated Solana access with native staking yield.
“At Purpose, we’ve always believed digital assets would become a foundational part of modern portfolios,” says Vlad Tasevski, the company’s Chief Innovation Officer.
This month, the Canadian firm unveiled two new core funds.
“Our goal is to serve the full spectrum of investor needs—from simplicity, to flexibility, to yield–by building the most complete and accessible crypto investment platform in Canada,” Tasevski stated.
Purpose Core Bitcoin ETF and Purpose Core Ether ETF, now trading on the Toronto Stock Exchange, are “built for simplicity,” according to Purpose, providing transparent exposure to Bitcoin and Ether “without premium features such as CAD-hedged units, multiple custodians, or listed options.”
“From launching the world’s first spot Bitcoin ETF to unlocking crypto yield strategies, and now introducing cost-efficient core solutions, we’re giving advisors and investors the tools they need to confidently integrate digital assets into portfolios for the long term,” said Tasevski.
Designed to support buy-and-hold strategies, these funds offer efficient, straightforward access to Bitcoin and Ether. The Core Ether ETF will stake up to 50% of its Ether holdings.
“Not all digital asset ETFs are built the same,” says Paul Pincente, who serves Purpose as vice president of digital assets. “With these new core crypto funds, we’re making it easier for long-term investors to access digital assets—simply, efficiently, and at the lowest fee in Canada.”
With these additions, Purpose believes it now offers the broadest and most differentiated lineup of regulated digital asset ETFs in Canada.
“It’s about giving investors the right tools to build stronger portfolios, empowering advisors with greater flexibility, and helping cement digital assets as a core part of the future of investing,” said Pincente.
Purpose Investments boasts over $24 billion in assets under management, including $4B in digital assets.
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