Neo Financial is partnering with Junior Achievement of Canada to launch the JA Money card— powered by Neo.
The JA Money card marks a turning point for young Canadians centered around financial education, digital convenience, and rewards for students.
The prepaid Mastercard is a debit card alternative ushering in a new era of financial empowerment for young Canadians, enabling teens from the age of 13, to take control of their finances in a safe, secure, and educational environment.
“With the vast majority of parents opening accounts for their children at the same financial institution where they themselves bank, the banks haven’t innovated to meet the needs of young Canadians,” said Andrew Chau, CEO of Neo Financial.
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“Through our partnership with JA Canada, Neo will empower the next generation to take control of their finances. Together, we’re creating a generational shift of financial independence for young Canadians, making it more accessible, more modern, and more relevant to youth than ever before.”
The JA Money card opens the doors to a library of financial literacy curated specifically for students, launching in the coming weeks — designed to help students build skills and confidence today and every day as they build their financial future.
JA Canada joins an exciting roster of Neo partnerships, including Tim Hortons, Cathay Pacific, and Hudson’s Bay, as a charity of choice and financial education partner.
Every JA Money card generates a donation to JA at no cost to the cardholder – an innovative solution that uses financial products to generate recurring revenue for non-profits like JA, all to better support the communities they serve.
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