The app is actually an update and rebrand of Arrive, an app for tracking packages from Shopify merchants and other retailers, which the company says has been used by 16 million consumers already.
“We are setting out to reimagine the online shopping experience for customers — to provide them greater convenience, transparency, and personalization. As a result of social distancing and stay-at-home measures, customers have become more reliant on online ordering than ever before as it becomes more challenging to stay connected to the brands they love,” Shopify announced this morning.
Shop includes those same package tracking capabilities, but it also allows consumers to browse a feed of recommended products, learn more about each brand and make purchases using the one-click Shop Pay checkout process.
“Shopify has focused the last decade on solving complex problems for entrepreneurs by making commerce seamless and accessible,” said Carl Rivera, General Manager of Shop. “Now, we want to do the same for customers. We set out to solve the common pain points in the customer’s shopping journey today, while developing specific features, like local business discovery, that will be relevant today and in the future.”
Shop’s features include:
- Local filters: Shop’s users can locate nearby merchants to support local businesses. The app identifies businesses currently offering shipping, pick-up, and highlights return policies.
- Seamless payment and checkout: Through Shop Pay, shoppers have fast and easy checkout across all brands on the app.
- Transparent tracking: With the innovative technology of Arrive, all order and tracking information is stored in one convenient place. Tracking shows the status of each package and provides real-time updates.
- Customized recommendations: Through personalized recommendations, like new releases and deals from the brands shoppers love, Shop ensures merchants’ customers consistently rediscover the storefronts of their favorite brands, as well as new brands.
The iOS and Android app are available to download in the app store today.