Hubly, a workflow tool built for financial advisors, has created a new key role: Chief Growth Officer.
Filling this position for the growing Vancouver-based fintech is J.D. Davis, who cofounded FormulaFolio Investments in 2011 in the US.
“I believe Hubly will revolutionize the way advisors scale their firms,” stated Davis. “In my experience, I have rarely seen technologies like Hubly that can truly transform an advisor’s practice overnight, and allow them to become more efficient and productive.”
Hubly lets financial advisors and teams take control of time by improving how they navigate between systems, making it easy to focus, prioritize, and complete tasks in a systematic way.
The company’s technology scales consistent client experiences by streamlining how advisors collaborate with their team, track progress on important tasks, and manage service workflows and onboarding processes for clients, according to cofounder Louis Retief, who hails from Toronto fintech Wealthsimple.
“J.D. has been in our corner since the earliest days of Hubly,” CEO Retief says. “His deep experience in technology and business strategy will be invaluable as we continue on our growth journey.”
In addition to the executive suite upgrade, the ready-to-raise fintech Hubly announced a “funding top-up” of US$1.45 million, which expands on a US$1.3 million initial investment late last year.
Mucker Capital and OCA Ventures led the initial investment in 2021 and were joined this year by Cascade Investment for the top-up.
“We are thrilled to support this next chapter in Hubly’s growth and welcome the addition of J.D. Davis to the team,” OCA Ventures’ Steve Shein said.
Since November 2021, Hubly grown its team from eight to 21 full-time employees, according to a statement from the company.
“We have been tracking the dynamics of the wealth management industry and we believe that Hubly is well suited to deliver further efficiency and functionality to the space,” Shein added.
Hubly was founded in Vancouver in early 2019 by Retief alongside Ron Gorodetsky, Sean Rumsby, and Oban MacTavish.